Paid Social Marketing Specialist

Job description

Based in Barcelona, we bring food and beverage brands closer to consumers in France, Germany, the UK, Italy and Spain through innovative In-home Sampling, Market Research and Social Media campaigns.

Our mission? To bring Surprise and Joy to as many homes as possible.

Do you enjoy digging into data to find the underlying story? Do you have experience managing multi-language Facebook and Google Ads campaigns driving sales and leads to your company? Then look no further!


The role
As our Paid Social Marketing Specialist you will be the person responsible for managing and optimizing Google Ads & Social Ads campaigns in order to boost the B2C sales of Degusta Box, across our 5 current markets. You will take full ownership of this marketing channel and work under a monthly user acquisition target.


You will

  • Implement and optimize Google Ads and paid social media acquisition marketing campaigns (utilizing all major social media channels: Facebook, Instagram, and other emerging channels)
  • Analyze campaign performance and drive testing initiatives and decisions based on data on multi-language accounts to evaluate and improve the effectiveness of the campaigns and drive acquisition
  • Implement and optimize retargeting and remarketing strategies
  • Analyze and report different performance metrics: CPA, CPC, CPM, ROI, CTR, CR, LTV
  • Manage campaign expenses, stay on budget, estimate monthly costs and reconcile discrepancies
  • Develop new seasonal offers and optimize landing pages
  • Keep up to date with Facebook and Google Ads best practices, bid management systems, keyword development tools, and industry research
  • Work closely with the creative department to optimize campaign materials and develop innovative direct response concepts
  • Brainstorm new and creative growth strategies

Requirements

This is you

  • You speak a professional level of English, other European languages are a plus
  • You have 2-3 years of experience working with Google and Facebook Ads
  • You have excellent knowledge of Facebook Ads Manager
  • You have strong knowledge in Google Analytics
  • You are analytical and data oriented
  • You have advanced Microsoft Excel skills
  • You are results oriented, proactive and a quick learner
  • You are highly organized and manage your time efficiently
  • You have some knowledge of SEO and experience with Unbounce


You will enjoy

The most important thing we offer in Degusta Box is the combination of a fun Product and great People.

We actively encourage Collaboration, Openness, Positivity and highly value Ownership and Proactivity in everything we do.

We stand out from the rest by offering an innovative, efficient and exciting solution for food and beverage brands all over Europe, delivered by the best teams of professionals - you could be next!


We also offer

  • Competitive salary

  • Flexibility in schedule

  • Discounted Private Health Insurance

  • 23 days of holiday a year and half a day off to celebrate your birthday

  • Language classes

  • Fresh fruit, drinks and loads of snacks

  • Social events such as our rooftop BBQ’s and seasonal parties (to be picked up post COVID restrictions)

  • Fantastic colleagues from all over the world


Got something to bring to The Box? We’d love to hear from you.


Degusta Box is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.