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Paid Media Specialist

  • Hybrid
    • Barcelona, Catalunya [Cataluña], Spain
  • Marketing

Job description

ABOUT US


Based in Barcelona, we bring food and beverage brands closer to consumers in France, Germany, the UK, Italy and Spain through innovative In-home Sampling, Market Research and Social Media campaigns. Our mission? To bring Surprise and Joy to as many homes as possible! 

We believe that a combination of a fun product and great people is what makes us stand out. Our work culture is built on collaboration, openness, and positivity, where ownership, proactivity, and pragmatism are highly valued. 

We stand out by offering an innovative, efficient and exciting solution for food and beverage brands all over Europe, delivered by the best teams of professionals - you could be next!


THE ROLE 

As our Paid Media Executive you will be the person responsible for managing and optimizing Google Ads & Social Ads campaigns in order to boost the B2C sales of Degusta Box, across our 6 current markets. You will take full ownership of this marketing channel and work under a monthly user acquisition target.

YOU WILL 

  • Implement and optimise Meta and Google ads acquisition marketing campaigns (and other channels like Bing or TikTok).

  • Analyse campaign performance and drive testing initiatives and decisions based on data to evaluate and improve the effectiveness of the campaigns and drive acquisition.

  • Set up and optimise prospecting and retargeting strategies.

  • Analyze and report different performance metrics: CPA, CPC, CPM, ROI, CTR, CR, LTV.

  • Manage campaign expenses, stay on budget, estimate monthly costs and reconcile discrepancies.

  • Keep up to date with Meta and Google Ads best practices, bid management systems, keyword development tools, and industry research.

  • Work closely with the creative department to optimize campaign materials.

  • Collaborate with the technical team in order to ensure right tracking and the overall journey of the users.

  • Brainstorm new and creative growth strategies.

Job requirements

THIS IS YOU

  • You speak a professional level of English, a professional level of Spanish, German, French or Italian is a plus.

  • You have at least 2 years of experience working with Meta and Google Ads.

  • You have excellent knowledge of Meta Ads Manager.

  • You have a good knowledge of Google Analytics.

  • You have an analytical approach and data-oriented way of working.

  • You have a good level of Microsoft Excel.

  • You are results-oriented, proactive and a quick learner.

  • You are highly organized and manage your time efficiently.

  • Some knowledge of SEO is a plus.


WHAT DO WE OFFER 

  • Competitive salary.

  • Flexibility in schedule - short Fridays & work-from-home options up to 50%.

  • 15 days of remote work days from countries within the EU.

  • 25 days of holiday a year, and an additional day for seniority after 3 years in the company.

  • Half a day off to celebrate your birthday.

  • Discounted Private Health Insurance.

  • Discounted membership with Urban Sports Club.

  • Central Barcelona office location.

  • Dog-friendly office.

  • Fresh fruit, drinks and loads of snacks.

  • Social events such as our rooftop BBQs and seasonal parties.

  • Fantastic colleagues from all over the world.

  • Referral bonus.

Got something to bring to The Box? We’d love to hear from you! 💥

Degusta Box is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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